Spotify Newsletter #231
Spotify Newsletter #231
Your Weekly Dose of Spotify News
★ SPOTlight
⭐️ How Digital Platforms Like Spotify Turn Rivals into Allies
New research from Wharton assistant management professor Manav Raj suggests that on digital platforms like Spotify, positioning yourself near a competitor can often be more beneficial than harmful. And this doesn’t just apply to pop stars; Raj’s research suggests that businesses may benefit by positioning themselves alongside competitors who are already attracting high levels of demand on platforms like Amazon or GrubHub as well.
⭐️ Why Spotify is still all-in on remote work
Spotify HR chief Katarina Berg explained the company’s stance, saying that the company had no plans to move away from its “work from anywhere” policy, which was formalized in 2021. “You can’t spend a lot of time hiring grown-ups and then treat them like children,” she said. Companies that were requiring employees to return to the office were simply “going back to what they know,” she added.
⭐️ What will Spotify Wrapped 2024 look like? Here are my 3 predictions for this year's music roundup
Everyone's favorite yearly music roundup is on the way, and we're expecting Spotify Wrapped 2024 to drop some time between the end of November and beginning of December. Because Spotify continues to be vague about exactly when this year's roundup will drop, we're left guessing about what features it will include – but that doesn't mean we don't have some big ideas.
⭐️ Spotify hails 600% rise in streams for women artists in Poland
Barely a week goes by now without Spotify publishing some stats from a different part of its global business. Today it’s Poland’s turn, with an emphasis on women artists.
🗣 Podcasts
▶️ Playlists
🎧 Streams
🖌 Design
🧐 Research
Amplified Intelligence & Spotify Collaborate to Measure Consumer Attention Across Advertising
Spotify research shows how advertisers can reach Gen Z through music
🎼 Spotify 4 Artists
💡 Tips & Tricks
🔥 News
After selling Anchor to Spotify, co-founders reunite to build AI educational startup Oboe
Spotify's Price Hike: A Double-Edged Sword for the Music Industry
Music Videos in Beta Brings an Improved Viewing Experience to New Markets
🎵 New Adventures
RIP to Quincy Jones — an absolute legend.
Photo: John Dominis/The LIFE Picture Co/Shutterstock
⭐️ If you have a Spotify playlist you’d like spotlighted (Platform & Stream as well), let’s talk. Email: jeff.spotifynewsletter@gmail.com
📧 Get in touch
If you have a question, idea, request for sponsorship info, or simply a desire to chat about Spotify, please email me at jeff.spotifynewsletter@gmail.com.