Spotify Newsletter #261
Your Weekly Dose of Spotify News
★ SPOTlight
⭐️ Spotify Expands Creative Tools With Hub and Council
Spotify has unveiled two initiatives to help brands advertise more effectively and creatively on the platform. The first, The Creative Lab Hub, expands Spotify’s in-house agency with additional resources for advertisers. Second, its inaugural Creative Council will act as a think tank and advisory board for the platform.
⭐️ DistroKid now lets you upload unlimited full-length music videos to Spotify
The new feature has been added to DistroVid, DistroKid’s video distribution service, as Spotify has begun hosting music videos on its platform.
⭐️ Spotify Launches 'The Come Up: Center Stage' Video Series With Sombr
The series previously appeared on social media as slides that charted the rise of various artists via playlist placements and on-platform streams. In the first episode of the video series, Sombr maps his Spotify milestones by reflecting on key playlist placements and a billboard appearance in Times Square.
⭐️ Spotify goes all out on experiential activation at Cannes
Spotify went big again on experiential this year at the Cannes Lions with top talent, a highly curated experiential beach and the debut of new Gen AI Ads, bringing the digital brand to life in the real world and vying for brands to see its platform as the ultimate place to reach fandoms.
⭐️ Report: Spotify ‘closing the gap’ on rival Melon in South Korea
Spotify’s launch of its free tier in South Korea last October has significantly grown its number of monthly active users there.
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🔥 News
US senators call for FTC probe into Spotify’s bundling practices
Spotify says its payouts for Egyptian artists doubled in 2024
Four steps Barcelona must complete before returning to Spotify Camp Nou
🎵 New Adventures
Mick Ralphs, Cofounder of Bad Company and Mott the Hoople, Dies at 81
Mick Ralphs, the guitarist, songwriter, and co-founder of the legendary ‘70s rock bands Bad Company and Mott The Hoople, has died, according to an announcement from his rep. No cause of death was disclosed, although he had been in poor health for nearly a decade; he was 81.
Ralphs’ tasteful, authoritative and often-underrated guitar work and songwriting acumen were a trademark of both bands across the 1970s.
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